KINDAI UNIVERSITY


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ZUSHI Nobuhide

Profile

FacultyJunior College Division of Financials
PositionAssociate Professor
DegreePh.D. in Business (The Graduate Center, City University of New York)
Commentator Guidehttps://www.kindai.ac.jp/meikan/2153-zushi-nobuhide.html
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Last Updated :2020/09/30

Education and Career

Education

  •   1989 04  - 1993 03 , Keio University, Faculty of Business and Commerce
  •   1994 04  - 1996 03 , Graduate School of Keio University
  •   2000 09  - 2006 05 , The Graduate Center, The City University of New York, Graduate School of Business

Academic & Professional Experience

  •   2018 04 ,  - 現在, Associate Professor, Junior College, Kindai University
  •   2016 12 ,  - 現在, Reserve, Sergeant First Class, Japan Ground Self-Defense Force
  •   2016 10 ,  - 現在, Visiting Scholar, Himeji Employers' Association
  •   2018 04 ,  - 2019 03 , Visiting Associate Professor, University of Hyogo
  •   2017 06 ,  - 2018 03 , University of Hyogo
  •   2017 02 ,  - 2017 02 , University of Hyogo
  •   2010 04 ,  - 2016 03 , Associate Professor, Department of Service Industry, University of Marketing and Distribution Sciences
  •   2015 12 ,  - 2015 12 , University of Hyogo
  •   2015 05 ,  - 2015 05 , University of Hyogo
  •   2015 04 ,  - 2015 04 , University of Hyogo
  •   2007 04 ,  - 2010 03 , Lecturer, Departmentt of Service Industry, University of Marketing and Distribution Sciences
  •   2008 04 ,  - 2008 09 , Adjunct Professor, Kyoto Koka Women's University
  •   1993 04 ,  - 1994 03 , Shimadzu Corporation

Research Activities

Research Areas

  • Humanities & social sciences, Business administration

Research Interests

  • Marketing

Published Papers

  • A Training Method of the Fundamental Competencies for Working Persons on Industry-University-High School Collaborations: Feasible Aspects towards Regional Revitalization, ZUSHI Nobuhide, 31(2), 27 - 42, Feb. 2020 , Refereed
  • Studies on the Break Even Effect in Time Domain, 頭師暢秀, 近畿大学短大論集, 近畿大学短大論集, 51(1), 25‐37, Dec. 2018
  • An Educational Approach through Radio Broadcasting 2-From Our Experiences after Tohoku-Pacific Ocean Earthquake-, Fukui Makoto, Zushi Nobuhide, 流通科学大学高等教育研究センター紀要, 流通科学大学高等教育研究センター紀要, 9, 1 - 18, Mar. 2012
  • An educational approach through radio broadcasting, Fukui Makoto, Zushi Nobuhide, Journal of the Center for the Studies of Higher Education, University of Marketing and Distribution Sciences, Journal of the Center for the Studies of Higher Education, University of Marketing and Distribution Sciences, 8, 15 - 25, Mar. 2011
  • Waiting Time and Reflection Effect: A Replication Study with Japanese Students, 頭師 暢秀, Journal of the University of Marketing and Distribution Sciences Humanities, arts & sciences, Journal of the University of Marketing and Distribution Sciences Humanities, arts & sciences, 23(2), 55 - 66, Jan. 2011
  • Promoting Social Skills by Product Development, Zushi Nobuhide, Journal of the Center for Research and Development in Higher Education, University of Marketing and Distribution Sciences, Journal of the Center for Research and Development in Higher Education, University of Marketing and Distribution Sciences, 6, 71 - 76, Mar. 2010
  • A theory of choice behavior: towards efficiency justifications for every arrangement of human institutions, 頭師 暢秀, 来栖 正利, Journal of the University of Marketing and Distribution Sciences Humanities, arts & sciences, Journal of the University of Marketing and Distribution Sciences Humanities, arts & sciences, 22(2), 99 - 109, Jan. 2010
  • Learning through the Business Contest in the Seminar, Zushi Nobuhide, Imai Shoichi, Journal of the Center for Research and Development in Higher Education, University of Marketing and Distribution Sciences, Journal of the Center for Research and Development in Higher Education, University of Marketing and Distribution Sciences, 5, 9 - 24, Mar. 2009
  • "Time" in consumer research: literature review, 頭師 暢秀, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, 21(1), 51 - 69, Jul. 2008
  • Effects of compensation and apology: an exploratory cross-cultural study between Japan U.S., 頭師 暢秀, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, 20(2), 193 - 208, Jan. 2008
  • Service recovery from a cross-cultural perspective, 頭師 暢秀, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, 20(1), 67 - 77, Jul. 2007
  • Management utilizing natural characteristics of Japanese. Information system and section chief. ( Telecommunication Popularization Foundation S ), 頭師暢秀, テレコム社会科学学生賞入賞論文集, テレコム社会科学学生賞入賞論文集, (5), 95-97,98-114, May 1996
  • The Reflection Effect in Time-Related Decisions, Nobuhide Zushi, Eleonora Curlo, Gloria P. Thomas, PSYCHOLOGY & MARKETING, PSYCHOLOGY & MARKETING, 26(9), 793 - 812, Sep. 2009 , Refereed
    Summary:Despite the intuitive appeal of conceptualizing time as a resource, like money, to which prospect theory should apply, the application of prospect theory to time-related decisions has met with mixed results. Existing literature has failed repeatedly to find evidence of loss aversion and the characteristic reflection effect in the realm of time, leading researchers to conclude that consumers have an overriding preference for certainty with respect to time, unlike other resources. This article presents evidence to the contrary. Drawing on literature from organizational behavior, the authors posit that consumers' schedules provide the reference points necessary to produce the reflection effect in time-related decisions. Two experimental studies support this expectation. Potential rationales and limiting conditions are explored. (C) 2009 Wiley Periodicals, Inc.
  • The moderating role of trust in manufacturer-supplier relationships, Sungmin Ryu, Soonhong Min, Nobuhide Zushi, JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, 23(1), 48 - 58, 2008 , Refereed
    Summary:Purpose - The purpose of this paper is to verify the moderating role of trust in the relationships between environmental uncertainty and a manufacturer's propensity for vertical control over its supplier, and between environmental uncertainty and the manufacturer's satisfaction with the supplier performance. it also confirms a threshold effect of trust, i.e. the moderating role of trust is present up until a threshold value of trust is reached. Design/methodology/approach - Survey research was conducted to collect data from manufacturers; structural equation modeling was used to purify measurement scales, and multiple regression was conducted to test the hypotheses. Findings - This study confirmed that a manufacturer's perception of a supplier's trustworthy behavior weakens the justification for a higher degree of vertical control over its supplier's key decisions. Trust also reduces the manufacturer's discontent with its supplier's performance. Research limitations/limplications - Traditional transaction cost analysis (TCA models) put too much emphasis on rationality and seldom consider the complexity of inter-firm control in social contexts. This study demonstrates that considering trust in TCA supplements the explanations offered by TCA on buyer-seller behaviors. Practical implications - Manufacturers should determine the level of needed vertical control after assessing the level of inter-firm trust to avoid unnecessary vertical control, which is as costly as, if not costlier than, supplier opportunism. Manufacturers should also realize the importance of formalizing continuous, two-way information flow to further reduce supply market uncertainty, which cannot be done by trust beyond the threshold value. Originalitylvalue - This study considers both social embeddedness and TCA to enhance the explanatory power of the TCA framework. Additionally, this study shows that the moderating effect of trust is statistically significant at lower levels while the effect fades away at higher levels of trust.

Misc

  • New Products Developed by Academia-Industry Cooperation(2), 頭師 暢秀, 流通科学大学論集 流通・経営編, 27, 1, 149, 151,   2014 07 , http://ci.nii.ac.jp/naid/40020180916
  • New Service Developed by Academia-Industry Cooperation : "Rediscovery of Himeji" by a Smartphone Application for Sightseeing Spot Information, 頭師 暢秀, 流通科学大学論集 流通・経営編, 25, 1, 105, 112,   2012 07 , http://ci.nii.ac.jp/naid/40019441931
  • New products developed by academia-industry cooperation, 頭師 暢秀, Journal of the University of Marketing and Distribution Sciences. Distribution sciences & business administration, 24, 1, 211, 215,   2011 07 , http://ci.nii.ac.jp/naid/40018945832

Awards & Honors

  •   2014 03 , Ministry of Economy, Trade and Industry, Best Practice 30: Fundamental Competencies
  •   2010 03 , Ministry of Economy, Trade and Industry, Fundamental Competencies Grand Prix, First Prize